One of the nation’s most popular commercial radio station stations, Heart, has tuned into MK Digital Awards for the second year running.
Heart Four Counties 96-104 FM, has signed up as “Broadcast Media Partner” for MKDA16 following the success of last year’s inaugural event.
Heart Four Counties – which boasts a weekly audience of 572,000 (RAJAR Q.2 2016) – is part of Global, the media & entertainment group, which is home to a host of other household names including Capital FM.
Big-name presenters at the station include Jason Donovan, Emma Bunton and the Four Counties Breakfast Show team Stuart Miles and Katy Hill.
MKDA is the first and only awards solely to recognise the online achievements of businesses, schools and charities from across the borough.
In recent years, Heart Four Counties has also moved into music television and created an influential presence on digital platforms including social media.
Every day @heart4counties delivers breaking news, music and competitions to almost 15,600 followers on Twitter and 76,563 friends on Facebook.
As broadcast media partner, Heart Four Counties will share news on the Awards through social media and the immensely popular www.heart.co.uk/fourcounties
The Awards has 14 open categories, including “Website”, “Use of Social Media for Business” and “Mobile App” and free entry closed in August.
Finalists will be crowned winners at the Presentation Evening on October 13 at Jurys Inn, Milton Keynes and tickets are available here
Robin Bailey, Head of the MKDA Judging Panel, said: “We are very pleased to be working with Heart Four Counties for the second year running.
“At the Presentation Evening last year their Managing Director, Ian Stuart, gave a very insightful speech about how they have used digital platforms to develop their brand with great success and it’s fantastic to have the Heart team on board again, we are a great fit for each other.”
As well as touting ‘More Music Variety’, Heart FM is also offering more choices to consumers in how they engage with their content.
MKDA16 offers Gold, Silver and Bronze Awards for each category and winners will be chosen by an independent panel of judges including executives from Sky Sports and Eir.